SPECIMEN · HUMAN ELEMENT · Nº 5 · B BORON

BOSS

“Be your own BOSS”

PLACE: MIAMI BEACH, FL
FRAME: SPRING SUMMER 23
FAMILY: RUNWAYS
STATUS: DELIVERED · MIAMI

CONTEXT

A water wonderland of an enigmatic water mirror at night, framed by dancing waterfountains, celebrities and the BOSS S/S 25 collection.

CHALLENGE

To build a body of water in a dry open-space plaza was a complete challenge. The dimensions and technicalities had to be precise, and time along with weather conditions were not exactly on our side.

KEY NUMBERS

IN A DRY PLAZA
FOUNTAINS: OVER WATER
MAPPING: BEATEN
WEATHER: BOSS
ATTITUDE

PROJECT ARCHIVE

BOSS — A single model over the water mirror, between the purple fountains — A single model over the water mirror, between the purple fountains

The show: the collection over the water, and the whole plaza from the air▸ Play the clip

BOSS — BOSS written in water, under pressure, beneath the light tower — BOSS written in water, under pressure, beneath the light tower

BOSS — The finale, in line, the fountains lit behind — The finale, in line, the fountains lit behind

BOSS — The water runway, the signature projected at the far end — The water runway, the signature projected at the far end

BOSS — The full plaza from above, the city behind — The full plaza from above, the city behind

BOSS — A look from the collection, from behind, heading to the fountains — A look from the collection, from behind, heading to the fountains

LET'S BUILD ONE LIKE THIS ← BACK TO THE TABLE